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Maximising Website Traffic with SEO

This webinar provides businesses with an introduction to Search Engine Optimisation (SEO) and the actions required to help your business start ranking on Google.

68% of online experiences begin with a search engine and with just 0.63% of Google searchers clicking results on the second page, improving your search ranking is a critical component to your business’ online success.

This webinar provides businesses with an introduction to Search Engine Optimisation (SEO) and the actions required to help your business start ranking on Google. Specifically, it covers:

  • What is Search Engine Optimisation (SEO)
  • The importance of SEO
  • The different elements of SEO - on-page, off-page and technical
  • Developing an SEO strategy
  • Creating SEO-friendly content

Leading SEO expert, Daryl Conway, shares his knowledge and experience, and answers questions throughout the session. By the end of the session, participants will have a thorough understanding of SEO and the practical actions they can take to improve their website search ranking.

This webinar was delivered on Thursday 25th May, 2023. The content and guidance provided are applicable at the time of delivery.

Supporting 'how to' videos

In this section

Using Meta (Facebook) Ads to Reach New Markets

This webinar provides businesses with an overview of the Meta Ads platform, giving practical guidance on how to use the platform to increase brand awareness, reach new customers, drive website traffic, and ultimately improve online sales or enquiries.

Converting High Intent Customers Using Google Search Ads

This webinar provides businesses with an introduction to the Google Ads platform and provide a practical demonstration of how to build a Google Search campaign utilising best practice.

Using LinkedIn to Grow Your Business

This webinar provides businesses with an in-depth overview of the LinkedIn platform, providing practical guidance on how to use both personal and business accounts to grow your business in the cross-border market.

Growing Customer Lifetime Value with Email Marketing

This webinar provides businesses with an introduction to email marketing and how this profitable marketing tool can help you improve customer loyalty and lifetime value.

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This webinar will provide businesses with practical guidance on creating engaging video content using the TikTok and Instagram Reels platforms.