Creating Engaging Video Content Using TikTok & Reels
This webinar will provide businesses with practical guidance on creating engaging video content using the TikTok and Instagram Reels platforms.
73% of consumers prefer to watch a short-form video to learn about a product or service and with video traffic now making up a massive 82% of worldwide internet traffic, it’s time for your business to invest in short-form video content creation.
This webinar will provide businesses with practical guidance on creating engaging video content using the TikTok and Instagram Reels platforms. Specifically, it will cover;
- The importance of video content
- The key challenges in creating effective video content
- The anatomy of a smartphone & other useful tools
- Planning video content
- An introduction to TikTok
- Using the TikTok platform
- An introduction to Instagram Reels
- Creating a Reel on Instagram
Rebecca Mackay from Digital Performance Lab will share her knowledge and experience, and answer your questions throughout the session.
By the end of the session participants will have a practical knowledge of how to use key short-form video platforms to create professional, engaging video content for their business.
Supporting 'how to' videos
In this section
This webinar provides businesses with an overview of the Meta Ads platform, giving practical guidance on how to use the platform to increase brand awareness, reach new customers, drive website traffic, and ultimately improve online sales or enquiries.
This webinar provides businesses with an introduction to the Google Ads platform and provide a practical demonstration of how to build a Google Search campaign utilising best practice.
This webinar provides businesses with an in-depth overview of the LinkedIn platform, providing practical guidance on how to use both personal and business accounts to grow your business in the cross-border market.
This webinar provides businesses with an introduction to Search Engine Optimisation (SEO) and the actions required to help your business start ranking on Google.
This webinar provides businesses with an introduction to email marketing and how this profitable marketing tool can help you improve customer loyalty and lifetime value.