Back

Karl Bonner

Consultant Details

Expertise

  • ICT
  • Food & Beverage

Overview

Karl Bonner is a Director of ISARI Limited – www.isari.ie. ISARI Limited is a specialist consultancy service focused on providing a range of sales solutions to client companies (SME’s) involved in food or manufacturing sectors, operational within the island of Ireland as well as targeting export markets, including Northern Ireland.

From 2009 until 2016, I worked within a successful family business, holding an amalgamated senior position of Managing Director and Sales & Marketing director. This dual role involved international market exposure for value added seafood solutions, servicing both domestic and international retail and wholesale customers. I was Key Account Manager (KAM) for John West Foods UK and was directly involved in growth strategies (SAM) together with new product development for John West within both Ireland (Republic) and Northern Ireland.

In 2015, in order to combat constant increases in raw materials, I introduced a LEAN Manufacturing Transformation program with my previous employer (Irish Fish Canners) which was support by Ùdaràs na Gaeltachta. This involved a €170K grant assisted project running over 18 month period. This project introduced best practice LEAN manufacturing processes, which added significant value to the bottom line (Internal Efficiencies) as well as improvements to the internal culture. I have been working closely with both BIM (Bord Iascaigh Mhara) and Bord Bia on the development of value added seafood industry, and led a number of successful new product innovations. I was solely responsible for the development of Irelands first Irish Canned Fish range.

How can ISARI add value to client companies?

  • Designing and implementing robust sales processes

  • Key Account Management and Strategic Account Management

  • Customer profiling – Defining sweet-spot customers

  • Developing winning Value Proposition

  • Implementing sales budgets

  • Accurate forecasting

  • Improved Sales results – increased revenue, improvements to both top and bottom lines.

  • Route to market

  • Provide support funding – state agencies